Saturday, 7 February 2015

Tetra Pak returns to Gulfood 2015

Tetra Pak, the world leader in food processing and packaging solutions, returns to Gulfood 2015 to demonstrate its industry expertise and commitment to its customers. Under the theme "Innovation for Growth" Tetra Pak will host its customers in an exclusive 'Tetra Pak Customer Oasis' designed to demonstrate innovative ways to help customers grow their businesses. With increase revenues, manage costs, reduce risk across the value chain, and build brand equity as the four key areas for most food processing and packaging companies in the region, said an announcement by Tetra Pak here on Friday.

"Our regular presence and participation at Gulfood highlights the importance of this region and our commitment to our customers. This year we are providing our customers the opportunity to explore innovation-driven business solutions" says Amar Zahid, President, Greater Middle East and Africa (GME&A), Tetra Pak. "We are continuously working with our customers to understand their challenges and to provide real solutions as well as insights to drive growth for their businesses."

As part of Gulfood 2015, Tetra Pak will also introduce its first series of exclusive seminars designed to provide the latest insights and developments in the food processing and packaging industry. The 'Tetra Pak Knowledge Series' will cover a variety of topics including packaging and design trends, reaching consumers in new high-growth sectors and the Dairy Index, Tetra Pak's annual report designed to help dairy producers identify new opportunities for growth, whilst offering industry watchers information on the latest facts, figures and trends related to the global dairy industry. The sessions will be open to all Tetra Pak customers but require advance registration.

"Gulfood presents a great opportunity for us to share our extensive market intelligence and analysis of markets around the world. The 'Tetra Pak Knowledge Series "will address key topics and issues to provide our customers with some valuable insights into the industry," says Zahid.

In addition to the extensive program of Gulfood activities, Tetra Pak will be inviting its customers to a customer event with a special guest presentation by Nenad Pacek, a best-selling author, senior advisor, and highly regarded global expert on macro-economic trends in emerging markets. Pacek will deliver an exclusive presentation on the latest economic and business outlooks and insights for countries in GME&A that can potentially help to inform business strategy for companies in the region. Operating in 49 countries in The Greater Middle East and Africa, this region remains one of Tetra Pak's fastest growing markets with long-standing partnerships with many of the region's leading food companies. Tetra Pak delivered close to 28 billion packages last year, primarily in the dairy and fruit juice product categories.
Copyright Business Recorder, 2015

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